Job Position: Digital Marketing Specialist
During my time at The Plum Tree Group, I worked on creating email campaigns for Dessert Gallery in Houston, Texas. I gave creative direction to our in-house designer Lindsey Shute and Dessert Gallery’s in-house photographers to put together eye-popping designs for each week’s newsletters. With great content and personalized campaign strategies, our team was able to retain more of Dessert Gallery’s email subscribers and increase online orders for the bakery.
