In The Works Pop-Up Shop

Every year at Columbia College Chicago, a class of senior-level students are taught how to run a pop-up shop during their Manifest Urban Arts Festival. The Manifest Urban Arts Festival is a celebration at the end of the spring semester and showcases student work all throughout the school's campus. This year my class collectively decided to name the pop-up shop "In The Works". The name was chosen because it reflected the student work that would be sold in our pop-up shop and the rustic theme for the visual display. Afterwards, we were split into groups and given functions to help create the shop's structure and promote to Columbia's students and their families. I was apart of the Marketing team and my responsibility was to help create content to post on our shop's Instagram and Facebook page. I photographed the artists and their work being sold in our pop-up shop. Also, I helped collect information for their artist profiles and helped with guerrilla marketing around the campus.

Highlights from Instagram